For riders • passengers • the families waiting at home

Ride free. Protect what matters most.

We help riders understand how to protect their income, family, and future—without pressure, confusing language, or pretending one plan fits everyone.

Created by people who ride, for the riding community—not by outsiders guessing what this life means.

Freedom comes with responsibility

You prepare the bike. You wear the gear. Your family plan deserves the same attention.

Riding is freedom, independence, and community. It also means accepting that the road can change everything in a moment.

This is not about using fear to sell you something. It is about knowing what would happen to your income, your bills, and the people you love if an accident or serious illness kept you from working—or kept you from coming home.

The questions worth asking

If the road changed tomorrow, would your plan hold?

01

If you could not work

Would money keep coming in while you recovered, or would every bill immediately fall on your family?

02

If serious illness hit

Do you understand whether your protection could help while you are still alive—not only after you are gone?

03

If you did not make it home

Would your family have room to grieve, or would they be forced into financial decisions immediately?

This is not about selling fear. It is about replacing uncertainty with a plan.

That is the Route 66 Financial Guardians difference.

Plain-English rider resources

Understand what you have, what may be missing, and what could protect you while you are living.

Living benefits

Learn how some policies may allow access to part of a benefit after a qualifying critical, chronic, or terminal illness.

Income protection

Think through what happens to the mortgage, rent, utilities, and everyday bills if an injury keeps you from earning.

Family protection

Build around the people who depend on you and the life you actually live—not an arbitrary coverage number.

Work-benefit review

Understand what belongs to you, what belongs to your employer, and what disappears if you change jobs.

Beneficiary check

Make sure the right people are named and your family knows where to find the information when it matters.

Emergency readiness

Keep medical details, emergency contacts, and important instructions where they can be found quickly after a crash.

Shellie and Amanda Hurst together on their motorcycle

We are part of this community

These are not strangers’ roads to us.

Shellie and her wife Amanda ride. Shellie’s father rides. Motorcycles and trucking are not marketing categories the team chose from a list—they are woven into the family and the reason Route 66 Financial Guardians exists.

That is why the work begins with education and honest conversation. Riders deserve to know what living benefits are, what their current protection actually does, and where their family may be exposed.

We are here to serve before we sell, explain before we recommend, and treat your trust like it matters—because it does.

Free rider protection guide

Take care of your plan with the same attention you give your bike.

Use this plain-English guide to start the conversations most families put off until it is too late. No cost. No obligation. Just information.

  • Rider protection checklist
  • Living-benefits questions to ask
  • Income and family planning prompts
  • Beneficiary review reminders
  • Emergency-readiness steps
Request the free guide
Route 66 Financial GuardiansFree Rider Protection GuideYour road. Our guidance.

Start with a conversation

Tell us about your road.

You do not need to know what to ask for. Tell us what life looks like now, who depends on you, and what has been weighing on your mind. We will help you sort through the rest.

This is not an application. Completing this form does not commit you to purchasing anything.

Your road. Our guidance.

Ride for the freedom. Make a plan for the people you love.

The Route 66 Financial Guardians team